- June 29, 2017
- Posted by: SouTech Team
- Category: Others
REASONS WHY YOUR BUSINESS NEEDS A PROFESSIONAL WEBSITE!
- YOUR SMALL BUSINESS WILL GAIN CREDIBILITY
It is very obvious that consumers use the internet more often to search for the products or services they need. Your small business will gain credibility by having a website. Without one, potential customers will go to your competitors that do. Let’s say you have a website already, well, it is important to have it professionally redesigned in order to provide your business with a professional image which will inspire even greater confidence. For home-based businesses, this is particularly beneficial since you do not have a store front to promote your products or services.
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- A WEBSITE SAVES YOU MONEY
Do not think that you cannot afford a professional website as a small business owner, what you cannot do is not to afford. Although the cost of designing a website varies, once it’s up and running, a website for a small business generally costs under N100,000 a year and, in some cases, as little as N40,000. Compared with the cost of a newspaper ad, when you consider the potential market you can reach with a website, it is a very cost effective way to promote your business.
- IT WILL ENABLE YOU TO KEEP YOUR CUSTOMERS INFORMED
Think of your website as being your online brochure or catalogue. Updating information about your product and services is way much easier and quicker on a website than in print material, making it an effective way of letting your customers know about the arrival of new products, upcoming events, special promotions, or any new services you now offer. You website can provide and maintain current information and news unlike printed information and ads which quickly become outdated.
- IT IS ALWAYS ACCESSIBLE
A website is available to both your regular and potential customers 24/7/365 providing them with the convenience of reviewing your products and services when your store or office is closed. With today’s busy lifestyles, this is a great selling point when making a purchase decision.
- A WEBSITE MAKES IT POSSIBLE TO TARGET A WIDER MARKET
Whether you provide products or services, your website will provide an alternative location to sell them. As a retailer, having a website (eCommerce) is a great place to sell your products to a wider market; even services can be made available globally. Don’t think you’ll be able to sell your products or services online? Don’t forget, even cars and houses sell online!
- IT PROVIDES A PLATFORM WHERE YOU CAN SHOWCASE YOUR WORK
No matter what type of business you’re in, a website is a great place to showcase your work. By including a portfolio or image gallery, as well as testimonials about your work, you can demonstrate what makes your business unique.
- A WEBSITE SAVES YOU TIME
Having an online catalogue or portfolio saves you a lot of time which you will experience if providing information phone, face-to-face, in a brochure, or in emails. With an online catalogue you can provide lots of information about your products and services. Once your website launch, it is available to your customers indefinitely, saving you time. And what is time? Time is money!
- IT IMPROVES CUSTOMER SERVICE
Assuming you sell ecological friendly products and would like to share some guidelines and tips on how to recycle, or possibly you’re an accountant and decides to give your clients advice on how to simplify their bookkeeping practices. You can keep your customers up-to-date by including a (frequently asked questions) FAQ page, adding articles or uploading newsletters to answer all your customers’ questions. Sharing information on your website is a better way to provide them with value added.
- IT IS SIMPLE AND EASY TO GET A PROFESSIONAL WEBSITE
Have you heard of Soutech Web Consult? Oh you should if you really want to globalise your business and services. Long story short, visit Soutechventures.com.
You can as well take a website design training with Soutech, a training that will enable you build and easily manage your website by yourself.
| Want to start an eBusiness and Grow it Globally with free IT, Legal, Internet Discounts,3 Months SME Startup Course, ePayment Integration, Biz Development Services, Free Website, Free SMS Units/Portal all done for you within 30 Days?
Start Here>> Click >>> Start a Digital Business in Nigeria
